Hi, I'm Ruben! đź‘‹

Principal Product Designer, Mentor, Author & Educator.

At Dell Technologies I craft intuitive, user-friendly designs that turn complex problems into sleek solutions. With over 19 years of experience, I've mastered the art of design thinking, user experience, and visual design to elevate products from concept to development. Design isn't just my passion—it's my craft, honed in every project with the highest standards.

Previously Senior Product Designer @ Stash
Previously User Experience Design Manager @ Liquid Interactive
Ruben Cespedes | Product Designer, UX Designer, Creative Catalyst
Branding by Ruben  | Brand and Logo Creator

Need a logo or brand designs?

Let's tell your story and elevate your business.

Ruben Cespedes - UiUxCreative Instagram

@uiuxcreative

Be part of my 146K+ community to learn visual design and UX design.

Ruben Cespedes - Conquering UI Design eBook

Conquering UI Design | eBook

Top principles and elements every designer needs to master. (18K+ Downloads)

A few brands I've worked with

Brands I have Worked with

UI Designer | Art Director | Front-End Developer

Northampton Community College Success Microsite

As the UI/UX expert, I led the design and user experience for the career assessment microsite for this community college. My responsibilities included creating wireframes, interactive prototypes, user interface designs, and front end development.

Art Director | UX & Visual Designer

Penske Used Trucks Website Redesign

As the designer assigned to the project, I am responsible for updating and modernizing the Penske's website to improve the user experience and overall aesthetic. Their old website was outdated and it needed a revamp to better serve their customers.

Art Director | Visual Designer

Bic BodyMark: New Product Launch

I was responsible for the design, art direction, and creation of a product page for Bic's new product, "BodyMark". My goal was to create a fun and engaging page that would introduce customers to this new product.

Product Designer | Art Director

Blue Ridge Mobile App

I was fortunate enough to be the Lead UI/UX Designer for this cable/internet mobile app. I was responsible for the entire mobile app development, as well as the design of the mobile app experience and all of the user interface designs.